Great Question Glossary

Some key terms that you will see throughout Great Question

General

General key terms throughout the product

Artifacts: artifacts are items and events that are tracked within the account. Such as, replies to studies, created highlights, interview room edits, clips, and more.

Attribute: fields that are applied to candidate profiles, allowing better searching and filtering between candidates. (e.g., Name, Email, Title, Location, etc... are all attributes)

• More on attributes in our Candidate Attributes guide.

Candidates (aka Panelists): Potential research participants who haven’t been selected to participate in a study yet.

Dashboard: contains a snapshot of your overall usage, a list of your upcoming interviews, recent artifacts, and your team’s recent activity.

• More on this page in our Dashboard guide.

Highlight: selected text used to create an artifact signifying importance. Highlights can also have tags applied.

• More on this feature in our How to use and share Highlights guide.

Highlight Reel: a collection of highlights used to create a comprehensive report of your research findings, and sharing that data with your colleagues.

• More on this feature in our Highlight Reels guide.

Insight: documents that you can use to collate research insights, and embed your interview recordings, tags, excerpts, candidates, survey responses.

• More on this feature in our Insights 101 guide.

Loom: provider user for screen recording within Unmoderated Studies

Nylas: provider used for calendar integrations and powers our interview scheduling and emailing for users

Participants: People who are participating in a research study actively, potentially getting paid an incentive for doing so.

Repository (aka Repo): research repository, where all research is housed. Such as, interviews, survey responses, highlights, highlight reels, and more

• More on this feature in our Research Repository Basics guide.

User (aka Researcher): person that holds a user profile within the account.

• Admin: user with a paid seat that holds all permissions available within the account.
• Creator: user with a paid seat that can create studies.
• Observer: user with a free seat that can only review some content within the account.
  • More on these roles in our User Roles and Permissions guide.

Studies

Terms that are most commonly seen within studies.

Moderator: Admin or Creator that conducts interviews with the participants. Can also be the study owner.

Screener: A set of questions used to determine if participants qualify for an interview, or just used to gather information before an interview.

• More on Screeners in our Screeners and Surveys guide.

Shortlist: list of candidates, also known as participants once they have been added, that you want to invite to participate in your study.

• More on this term in our What is a Short list and how do I use it? guide.

Signup Form: similar to a survey, but specific to panel studies.

Skip logic: allows the set-up of multiple questions and have participants move from one question to another based on their answers to the previous question.

• More on Skip Logic in our Screeners and Surveys guide.

Stats: short for statistics and a page used to track email performance

• More on this feature in our Recruitment Email Statistics guide.

Study: A research initiative or project. Within Great Question, they can be any of the following:

• Customer Interview: study type used to conduct moderated interviews with participants.
  • More on this study type in our Customer Interviews guide.
• Online Task: study typed used to conduct a survey or test using a third party link.
  • More on this study type in our Online Task Studies guide.
• Panel: study type that participants can be invited to gauge participation interest.
  • More on this study type in our Panel Studies guide.
• Survey: study type used to send survey questions to participants.
  • More on this study type in our Surveys guide.
• Unmoderated: study type used to conduct an unmoderated/recorded test.
  • More on this study type in our Unmoderated Studies guide.

Study Owner: Admin or Creator user that manages the specific study.

Security

Common security terms. Why are they important? More on that here and here.

Review Great Question's Security Credentials.

BCP/DRP:

• Business Continuity Plan: a proactive plan designed to ensure that operations continue to run at all times.
• Disaster Recovery Plan: a plan designed to restore operations after a disaster takes place

Certificate of Liability Insurance: a document/certificate that identifies a company's general liability insurance coverage. Including details such as, coverage amounts and limits, insurance company, named insured on the policy, and policy effective date.

Data Retention/Destruction Policy: an established protocol for retaining information for operational or regulatory compliance needs.

infoSec Policy: a set of rules, policies and procedures designed to ensure all end users and networks within an organization meet minimum IT security and data protection security requirements.

SOC2 Type II, ISO27001: a Service Organization Control (SOC) audit reporting how a cloud-based service provider handles sensitive information, identifying both the suitability of a company’s controls and operating effectiveness

Third Party Risk Management Policy: sets standards in regard to engagement of outsourced/vendor assisted features, and identifies how third party relationships are monitored and reported.

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